![]() Their efforts generated a 31% increase in revenue and 23% more purchase orders.Always meet the buyer in a public place. They had a team standing by to respond to questions and help shoppers move on to the next steps. Hats Unlimited used Facebook Marketplace to create immersive and personalized shopping experiences for buyers. When their eCommerce platform, BigCommerce, recommended they try Marketplace, they jumped on the opportunity. The brand is always looking for new ways to find and sell to their target audience. Hats Unlimited sells all types of hats, from fedoras, to caps, to cowboy hats. ![]() A whopping 2.3x more orders from Marketplace than from their next best sales channel.A full 18% of total sales generated from Facebook Marketplace listings.A 19% increase in monthly revenue, all from Facebook Marketplace.A 66% average increase in monthly purchases.Succulents Box listed over 150 listings, including rare and slow-selling products, and generated thousands of orders in the first 40 days. They decided to list their products on Facebook Marketplace and generated 66% more purchases compared to the previous year. The brand wanted to expand its advertising beyond the company website to reach more potential customers and increase sales. Succulents Box is a California-based online succulent plant retailer that sells over 200 varieties of succulents through a subscription service. See how other retailers are building their brands and selling on Facebook Marketplace, and learn how to create a success story of your own. If a potential buyer asks a question through the listing, you’ll want to respond to them as quickly as possible to close the sale. Make it more enticing by offering a special discount for Marketplace buyers to capture more leads and encourage sales. Since Facebook is already showing your listing to a target group, you can test if a product will resonate with your audience. Marketplace is the perfect channel to launch a new product or get some early feedback on how people react to it. You can also create a Custom Audience for your Marketplace ads to target people with particular characteristics. These ads show up next to regular ad listings (right where active buyers are searching for products), exposing your business to high-intent shoppers. If you want a low-cost method to increase Facebook ROAS and sales, run Facebook ads in Marketplace. Build trust with clean, professional shots of your product from multiple perspectives. Potential customers want to know what they are getting and see the item from different angles (if possible). You can add up to 10 images for your inventory listing. Show your product from different angles.Make your pictures stand out and speak for themselves to draw buyers’ attention and persuade them to learn more. Since there are many everyday people selling items on the platform, there are also many low-quality, so-so images. ![]() High-quality photos are a great way to showcase your products on Marketplace. Here are some tips and recommendations for selling on the Facebook Marketplace that will engage prospects and boost sales. How do you successfully sell on Facebook Marketplace? Check your details, then click Publish to make your listing live. Live Shopping: You can sell items and interact with shoppers directly through the Live Shopping tab in Marketplace.Ħ.Convenient order management tools: Retailers on Marketplace get access to great order management tools such as on-site checkout, sales tax management, chargeback management, direct deposits, and more.In most cases, you can manage Marketplace catalogs and fulfillment from your partner admin dashboard. Partner integrations: Marketplace works with inventory management software providers, including Shopify, BigCommerce, ChannelAdvisor, and others. ![]() People can check out your Shop to see your listings, ask questions, read reviews, and even buy products without ever leaving your Page.
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